Marketing report

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Business Marketing Industry Analysis and Mini Reports


Report #1: 2 – 5 page business report that identifies and analyzes: 

(Due 9/14/16 

·      General Company Overview

·      Company History

·      Company Strategy

·      Company Competitive Advantages

·      Company Financials

·      Robert Kaplan Balanced Score Card

Initial reference List APA Style


chose company serving serviese bussniess to bussniess such as oil companies not bussniess to coustmers  like Macdonalds or KFC.


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