9.1 Learning Outcomes:
Understand the factors an entrepreneur should consider before launching into e-commerce.
Explain the 10 myths of e-commerce and how to avoid falling victim to them.
Explain the basic strategies entrepreneurs should follow to achieve success in their e-commerce efforts.
Identify the techniques of designing a killer website.
Explain how companies track the results from their websites.
Describe how e-businesses ensure the privacy and security of the information they collect and store from the web.
9.2 Action Required:
Watch the short video at the following link
9.3 Test your Knowledge (Question):
Explain the guidelines for building a successful Web strategy for a small e-company