MGT 4478 Sullivan College of Technology and Design Business Intelligence Cohesion Case Worksheet

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Business Intelligence Cohesion Case

You have an opportunity to implement a Data Warehouse at the Broadway Café.  However, the cost of building one is high, so you must make some decisions.  Using what you know from your readings, answer the following questions.

Which of the dimensions below can be used to perform sales and market analysis?

Rank all the dimensions below on a scale of 1 to 5, with 1 being most important.  Please make sure all 26 dimensions are ranked! 

  1. Pick your top 10!  Because you have to make choices due to cost constraints, if you could only pick 10 dimensions from the list, which ones would you pick and why.  Use your answers for questions 1 and 2 above to help you narrow it down.
  2. Dimension Value
  3. Dimension Value

Product Price                                


Customer Gender                         

To Go or Dine In Order                 

Quantity Sold                               

Stock Market Closing Price            

Order Date                                  

Employee Number                        

Payment Method                          

Promotion Number                       

Product Cost                                

Customer Age                              

Order Time                                  

Customer Religious Affiliation         

Exchange Rate                             

Manufacturer or Vendor Number    

Interest Rate                               

Music Playing in Store                   


Customer Name                           

Customer’s Political Affiliation        

Product Number                           

Store Hours                                 

Customer Language                      

Commission Policy                        

Traffic Report       

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